When WarnerMedia launched its new expanded streaming service, HBO Max, earlier this year, HBO simultaneously stopped participating in Apple TV Channels. This meant that new subscribers could not sign up for HBO through Apple TV Channels, but existing subscribers could continue to access their subscriptions.

HBO appears to have flipped a switch today, however, that completely shuts off access to HBO via Apple TV Channels, including the ability to sign in using your Apple TV Channels subscription information.

Update July 22, 2021: Apple is now sending out an email to affected users informing them that HBO is no longer available and that they will receive a refund. Apple and HBO are offering users a discounted rate for an HBO Max subscription. Here is the full email:

The HBO channel on the Apple TV app is no longer available and your subscription has ended. You will receive a refund or credit for any unused portion of your current subscription period.

Redeem your code below to keep watching on HBO Max — which includes all of HBO along with so much more — for a discounted rate of $9.99/month for the first 3 months of the HBO Max Ad-Free plan. This limited-time offer is valid through September 5, 2021.

Download HBO Max from the App Store, connect to the Apple TV app, and enjoy all your favorite HBO shows and movies. Plus, get access to HBO Max originals and even more blockbusters, and enjoy them across iPhone, iPad, Mac, and Apple TV.

For those unfamiliar, Apple TV Channels are streaming services that you can buy and stream directly in the TV app. If you do so, all billing is handled through Apple itself, and the video is hosted by Apple. This means you watch it directly in the TV app on iPhone, iPad, Mac, or Apple TV, rather than in the third-party provider’s application.

In the case of HBO, the streaming service supported full Apple TV Channels integration until the launch of HBO Max. When HBO Max launched, existing subscribers through Apple TV Channels could continue accessing the HBO channel, but the HBO channel was not updated to feature Max-exclusive content.

So those who subscribed to HBO through Apple TV Channels could access some HBO content through the TV app, but they could also sign in to the HBO Max app to access all the content at no additional charge via your Apple ID account.

Apple TV Channels users are widely reporting today, however, that access to HBO Max has been completely cut off. This includes the ability to access the HBO channel in the Apple TV app, as well as the ability to sign into the HBO Max app using your Apple ID.

As noted by users on Reddit, HBO in the Apple TV app had pre-announced its plans to shut down its Apple TV Channel with a message reading: “HBO is ending its channel service on July 22. After that, get HBO Max to continue watching.”

One issue noted by users is that the HBO Apple TV Channel offered a live HBO feed, which is not available in the HBO Max application. Another issue is that HBO has removed the ability to sign in using your Apple ID, which could impact those users who have already paid for access via their Apple accounts, as noted by Alex Cranz on Twitter.

This is confirmed by going to the “Sign in with a provider” option on the HBO website, where you’ll no longer see signing in with your Apple ID as an option.

One solution appears to be: Sign up for a new HBO Max account using the email associated with your Apple ID, then reset your password, and log in to your new account to access things like your watch list and account settings.

9to5Mac has reached out to WarnerMedia for more details and will update if we hear back. Were you an HBO subscriber through Apple TV Channels? Have you lost access to the streaming service today? Let us know down in the comments.

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